Making It In Real Estate – This post may contain affiliate links that allow you to receive a small commission on the products and services we use and offer.
Making money in real estate doesn’t have to be hard. Not in different ways!
Making It In Real Estate
In fact, we’ve identified 55 different ways you can make money in real estate. All you have to do is choose the methods and commit.
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Quick note: Because there are so many money makers, we can’t go into all of them in this post. But don’t worry. Most of them are self-explanatory, and for those that don’t, we refer to other resources for more information.
To add order to this huge list, we divide the methods of earning money into 5 categories:
We start with established ways to make money in real estate through traditional methods. Most of them are “day jobs” in real estate. And the rest is classic real estate income.
When you think of making money in real estate, you think of real estate agents, right? That’s why, of course, it took the first place on our list.
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Did the seller move out of state? Send them to another agent! Most agents charge a referral fee between 20-35%. That’s pretty good pay for spending a few minutes connecting people!
Some real estate firms offer rebates to agents who refer other agents. If you bring another agent to your firm, you will receive a small portion of all the business that the new agent brings to the firm. Again, you get paid to connect people. Even better, you get paid to help other agents be successful.
Do you want to stop all sales in an office full of real estate agents? Do you enjoy the business side of real estate more than sales? Maybe you should start your own brokerage.
If you find ways to be successful as a real estate agent, you can share your knowledge with other real estate agents by becoming a real estate coach. Think Tom Ferry or Brian Baffin.
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Do you love paperwork and to-do lists to close a transaction? How do you feel about the transaction coordinator profession? Many agents want to focus on interpersonal relationships with clients instead of heavy transactional work. So they happily pay a transaction coordinator to process them.
Instead of helping buyers find a new home, you can get paid to help renters find a new home. Property managers sell rental properties, screen tenants, handle maintenance requests, and ensure rent is collected. It only takes a little organization to stay on top of your portfolio, so make sure you invest in some inexpensive but effective property management software.
Likewise, you can go into commercial property management to do the same for commercial spaces such as offices, retail stores, and even entire malls.
If you enjoy the selling aspect of real estate but struggle with irregular income and late hours, consider renting an apartment. Leasing agents usually work a standard 9-5 (although weekends are usually required) in a large apartment. They focus on marketing departments, community prospecting trips and tenant screening.
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The money can be good as there is usually a base salary and lease payment. I was able to rent an apartment in Los Angeles and earn over $70,000 a year.
Managing a vacation rental is similar to managing a real estate property, but it takes more time due to the high turnover. Instead of staying with a tenant for 6 months to a year, you can book a holiday for one night.
Airbnb owners have found that managing the short-term vacation rental process takes much longer than expected. So they are looking for managers for reservations, complex gates and general customer service.
If you have project management skills, you can manage reviews and releases for external investors. In hot markets, outside investors often want a piece of the local action, but it’s not practical for them to manage the property themselves. This way you can manage the project for them. Order all materials, coordinate with all suppliers, and make sure everything runs on time and on budget.
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Many people are not familiar with the concept of executive office suites. It’s basically an office space. An executive suite company rents an entire floor (or 2) of an apartment and subdivides that floor into private offices, which are then rented out to small businesses and sole proprietors. All tenants on the floor share facilities such as conference rooms, kitchen and reception.
As a manager, you will be responsible for finding and vetting office space tenants and keeping each tenant happy.
If you like to physically inspect structures and observe details, you can make a good property inspector. It requires certification, but you can earn good money in normal working hours.
If you’re a digital person who’d rather fill out CMAs than show homes, appraisals might be the best way to make money in real estate. Certified appraisers are in demand in all market conditions. In a hot market, you value new real estate loans, and in a downturn, you always value REOs.
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The great thing about making money with content online is that you’re probably doing the hard part for free. It only takes a few steps to achieve your hard work.
As a real estate agent, you should blog, podcast, and/or broadcast on your YouTube channel. The main goals of creating content on the Internet:
Therefore, even to increase real estate transactions, you need to create online content. Now, what if you could make money from that? Has this content become its own passive income stream? Are you interested?
Affiliate links are links to a blog, podcast, or YouTube channel that help promote a useful product or service to your audience. Consider them automatic links.
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I love affiliate links for real estate blogs because they are so flexible. Amazon is one of the easiest affiliate programs to join and has almost everything that a viewer could want or need.
Are you posting about a home for sale? Add links to Amazon home appliances that will help you. Posting for first time homeowners? Link to quality toolkits because you know you’ll need them!
And those connections are a win, win, win. Your audience gets easy access to a profitable product, you get a commission, and the seller makes the sale. Everyone wins!
We use ads on this site because we make 99% of our content available for free, and ads generate enough money to support our free content.
Making The Deal
But be careful not to use ads in real estate content. If the main goal of your content is to generate new customers, focus your audience on that and don’t distract them with ads. But if you’re only publishing content to be useful (like helpful tips for homeowners or information about local events), advertising may be appropriate.
You can use Google Ads (the fastest and easiest way I’ve found to add ads to your site) and get paid every time someone clicks on your ads. Or you can sell advertising space directly to local businesses.
You see this a lot on food blogs. In the recipe, the blogger recommends a certain brand of barbecue sauce, orange juice, chilled batter, or something else. They explain why this brand works better in prescription than other brands and tell you where to buy this brand. The brand will likely pay for this post (but smart bloggers only accept sponsored content they truly believe in, because if you do otherwise, you’ll get kicked back!).
If you’re doing a light bulb replacement video for homeowners, your favorite electrician might want to sponsor the post. They pay something like “if you have any problems, this electrician is just a phone call away.”
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The price of sponsored posts mainly depends on the number of viewers your posts usually get. If you’re new, $20 is a good starting point. Once you have enough followers, you can easily submit hundreds of sponsored posts. Everything for a post you post anyway to benefit your audience and increase your online presence!
With a membership content model, your members pay a monthly, quarterly or annual subscription fee to access your information library. This model is popular in the health and fitness sector, where readers pay a monthly fee for new meal plans and workouts. It is suitable for this industry.
Major Real Estate Resources’ DRIP is an example of membership content. With DRIP, you have access to new social media posts and newsletters, ready to share with your social media followers and customer base. It’s an easy and affordable way to get it in front of you
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